Melbourne Water holds a fun family day for the community

Melbourne Fun Day promoting multicultural communication

Melbourne Water holds a fun family day for the community

Blog, Campaigns, Community, Community Engagement

1 year ago

Melbourne Water recently organised a free family day at Healesville Sanctuary, aligning with its commitment to improving water literacy within the community. This event served as a platform for fostering…

Melbourne West Mural Guides Multicultural Communities Towards a Sustainable Future in Victoria

Blog, Campaigns, Community, Community Engagement

2 years ago

Sustainability Victoria partners with The LOTE Agency to commission a mural in the City of Brimbank to get their “small acts make a big impact” message out to communities. The…

Bendigo mural cultural identity intermodal

Sustainability Victoria partners with The LOTE Agency for “small acts make a big impact” CALD campaign.

Blog, Campaigns, Community, Community Engagement

2 years ago

Sustainability Victoria recently partnered with us to commission murals that would reach multicultural audiences and communicate how to make greener choices on household waste and recycling. We know from our research…

Marketing Trends 2022

Blog, Campaigns, Communication, Design

2 years ago

Marketing Trends To Watch in 2022 If we’re honest, 2021 wasn’t too different from 2020 in many ways. For many, remote working continued to be the norm and international travel…

What Industries Must do Multicultural Marketing?

Blog, Campaigns, Communication, LOTE Services

4 years ago

Australia is such a multicultural nation with migrants from all over the world making up our population. This means that Multicultural Marketing can no longer be overlooked if you are…

4 Tips to Ensure Your Communications are Culturally Relevant

Blog, Campaigns, Communication, Cultural, LOTE Services

4 years ago

Before launching into any communications project, you need to decide what your message is and who it’s targeting. This is particularly important if your targeting a multicultural audience, as using a one-size-fits-all approach to…

Who Should Consider Multicultural Marketing?

Blog, Campaigns, Communication, Educational, LOTE Services

4 years ago

Australia is a multicultural nation that continues to expand its cultural diversity. In fact, when you look at the population clock, one migrant arrives in Australia every 59 seconds! This…

4 smart ways to spend your leftover budget

Blog, Campaigns, LOTE Services, Translations

7 years ago

The year is nearly over, and it’s usually around now that we all scratch our heads and ask what to do with the leftover budget up our sleeves. Sometimes that…

Benefits of Animation for Multicultural Campaigns

Blog, Campaigns, LOTE Services, Strategy

8 years ago

Any message can be delivered, but no matter how important, exciting or relevant your message is, an audience will only take action if it’s delivered effectively. That’s where animation comes…

The Importance of Colour Choice In Multicultural Marketing

Blog, Campaigns, Cultural, Design, Educational

8 years ago

In different cultures around the world, colours evoke emotions and symbolise events. They can have both positive and negative associations and when communicating with CALD audiences, it’s important that we consider…

Melbourne Water holds a fun family day for the community