Community Pulse | Registrations are open
Help Shape a More Inclusive Future – Join Our Community Research Projects At The LOTE Agency, we believe every voice matters—especially yours. We’re inviting everyday Australians to take part in…
Community Pulse | Registrations are open
Have your say : Participating in LOTE research projects | Info Session (Online)
Free info session all about how to participate in paid opportunities Join us online to explore how you can take part in research projects with The LOTE Agency. As a…
Melbourne Water holds a fun family day for the community
Melbourne Water recently organised a free family day at Healesville Sanctuary, aligning with its commitment to improving water literacy within the community. This event served as a platform for fostering…
Melbourne West Mural Guides Multicultural Communities Towards a Sustainable Future in Victoria
Sustainability Victoria partners with The LOTE Agency to commission a mural in the City of Brimbank to get their “small acts make a big impact” message out to communities. The…
Sustainability Victoria partners with The LOTE Agency for “small acts make a big impact” CALD campaign.
Sustainability Victoria recently partnered with us to commission murals that would reach multicultural audiences and communicate how to make greener choices on household waste and recycling. We know from our research…
Marketing Trends 2022
Marketing Trends To Watch in 2022 If we’re honest, 2021 wasn’t too different from 2020 in many ways. For many, remote working continued to be the norm and international travel…
4 Tips to Ensure Your Communications are Culturally Relevant
Before launching into any communications project, you need to decide what your message is and who it’s targeting. This is particularly important if you’re targeting a multicultural audience, as using a one-size-fits-all approach…
Who Should Consider Multicultural Marketing?
Australia is a multicultural nation that continues to expand its cultural diversity. In fact, when you look at the population clock, one migrant arrives in Australia every 59 seconds! According…
Benefits of Animation for Multicultural Campaigns
Any message can be delivered, but no matter how important, exciting or relevant your message is, the audience will only take action if it’s delivered in an engaging and effective…
Top tips to refresh your multicultural strategy
It’s no secret that multicultural marketing can often be left as an after thought, but like all marketing strategies, multicultural marketing needs to be fresh and updated to be effective. Check out…