Rich, aromatic, colourful…these are three words that sum up Afghan cuisine, as you’ll see from our video as we catch up once again with Shamsiya to get a little taste of Afghanistan’s culinary side.
A culture’s cuisine is at the core of its identity. Immigrants bring the food of their countries with them wherever they go and cooking traditional food is a way of preserving their culture when they move to new places. Understanding the cultural significance of certain foods can be important when communicating with your audience, so, if you need help to ensure your communications project is culturally sensitive, talk to us at The LOTE Agency. We will ensure you’re reaching your audience in a thoughtful, relevant and inclusive way.
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